Monday, October 13, 2008

Ratings of First 5 PBA Games



I know a lot of people have their opinions on the new coverage of C/S 9 but I am very happy with the viewership results so far for the new philosophy. I think the new cameras has helped in delivering the clearer picture. I think the treatment of the commentators has enhanced the image of the league and its tv presentation. I think the Inscriber although still under utilized is very impressive compared to other machines used in local coverages. The LED has also improved perception of the league along with a few other new features.

There are certainly more things to add and improve and hopefully we will get them done in the next few weeks. Sales and marketing also has to continue to improve along with all the other aspects to get the PBA back as the best sports entertainment product in the country.
I am posting the latest ratings. These numbers are according the number of households. Each AMR% point is equivalent to about 36,000 households. The SHR% is usually double the AMR% depending on viewing levels at the time of the game. I compared the ratings of the first 5 games in the last 4 years along with last Oct 8 game vs the finals of last season. The game last night (not included in the charts) was actually the highest so far among the ones shown on C/S 9 so far. All in all, a very good start for the C/S 9 television coverage.

2 comments:

marion said...

Good Evening po. Ask lang po ako ng help dahil 4 days na po kasing walang signal yung C/S9 RPN dito sa Davao City. Sana po ma aksyonan po ninyo ito dahil namimis ko na po yung mga shows niyo lalo na po sa PBA. At marami na rin ang nagtataka kung bakit bigla nalang nawala yung signal. marami na po kami dito sa Davao City ang nakakamis ng mga games ng PBA. We hope na sana babalik na rin yung signal kahit nextweek man lang. thanks.

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